New Years Eve Activations

Partnered with the Paramount Hotel, Lotte New York Palace Hotel, Royalton Hotel to conceptualize, market and execute a New Years Eve strategy to activate all public spaces of the hotels.  These events consisted of cocktail receptions in the lobbies, thematic dinners and a New Years Eve spectacle with over-the-top entertainment in each hotel.

Partners

Services

Design, strategy, operations, vendor management, talent procurement, marketing, guest curation, social strategy